Whereas orange flavor was more common with over 6% of all the launches in 2006 that contained it. In fact energy drinks that contain high sugar levels are more popular with women and children, while energy drinks with strong flavor and taste are generally preferred by male consumers.Īccording to some key findings of a prominent business intelligence for a consumer goods industry, it was stated that pomegranate has become the fastest-growing flavor in many nutraceutical beverage launches. Typical flavors of energy drinks are citrus, lemon, berry, mango, cherry, or grapefruit.Ī recent survey states that about 35% of energy drink consumers are above the age of 35. Smart drinks often include amino acid supplements believed to enhance concentration, boost energy levels, and resist stress. These drinks are a blend of various fruit juices, vitamins, and herbal supplements. These drinks will typically contain some sugars in the form of carbohydrates.Ī variation of energy drinks is smart drinks, or nootropic drinks. Sport drink ingredients may include coffee extracts, guarana (a plant extract from the Amazon basin with high caffeine content), cola and various types of tea. The presence of caffeine in an 8-oz serving of an energy drink should range between 70 and 80 mg of caffeine.
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